Are you planning on launching a new website? If your current website is already getting some Google traffic, and maybe ranking well for some keywords already, don’t make the mistake of ruining it with your launch. Even if your new website design has all the latest SEO tricks and tweaks, you stand a good chance of disappearing from search engines if you don’t plan ahead. This guide breaks down the key steps you should take to keep your existing SEO rank intact.
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Search Engines & SEO
A degree of scepticism is observed in public response to the trademark infringement lawsuit filed against Microsoft by a small St. Louis design company for using the Bing name on their heavily publicized new search engine. Is this just a rally for publicity on behalf of the plaintiff? The case appears questionable, but there may be grounds for infringement nonetheless.
The nofollow tag (as it’s commonly referred to), is an HTML attribute proposed by Matt Cutts of Google and Jason Shellen of Blogger.com in 2005.
Google has a history of commemorating holidays and historic events by showing a different logo for the day, and this is the best yet! Today is Samuel Morse’s birthday (you know, Morse code?), and they spelled out Google in the famous dash-dot character encoding.
Google’s Webmaster Guidelines no longer suggests having relevant sites link to yours. They also removed their suggestion of submitting your site to relevant directories. This was brought up in Google Groups recently, and subsequently on the big Webmaster forums Digital-Point and Sitepoint. However based on the logic of these threads, which get pretty heated over Google vs. directories, Google is also suggesting that we don’t have relevant sites link to us!
Google has been making some serious steps toward global domination lately, and one such step is Google Health: The Internet’s one-stop-shop for centralizing health information about the public. Don’t get me wrong, I am a huge fan of going digital, but Google worries me sometimes.
On this day in 1960, just 48 short years ago, Theodore Maiman of Hughes Research Laboratories demonstrated the first working laser. Just what would our world be without lasers anyway? A very unlasery place I imagine. Google celebrates this day with a homepage dedicated to lasers and a creative Google logo composed entirely of lasers!
Google’s homepage is looking fairly normal lately with the classic logo, but Google is now displaying a short message about Doodle 4 Google which reads “Over 16,000 children drew doodles for Google’s homepage. Vote for the one that will appear here.” So now it’s our turn to decide what shows up on Google’s homepage! Not only that but make some kid’s day (erm… week? month? life?) by getting their sketch displayed on Google.com.
Ready to spice up your Google homepage with some great art? Today we are greeted with Google’s latest homepage promoting iGoogle Artist Themes. Today’s Google logo sports art work by Jeff Koons as an example of the possibilities using iGoogle Artist Themes. Below the logo reads “What happens when great art mixes with your homepage?” iGoogle Artist Themes.
Even if you don’t celebrate Earth Day, Google does. And you’re sure to be enticed by a completely free screenshot of them doing it! We already celebrated Earth Hour with Google, so let’s move on to bigger and better things with Earth Day!