“Unleashing the Ideavirus” by Seth Godin is a must-read for anyone involved in marketing products in this day and age. Seth shares a simple, raw, and very powerful recipe for creating products that sweep the market through word-of-mouth.
Google’s Webmaster Guidelines no longer suggests having relevant sites link to yours. They also removed their suggestion of submitting your site to relevant directories. This was brought up in Google Groups recently, and subsequently on the big Webmaster forums Digital-Point and Sitepoint. However based on the logic of these threads, which get pretty heated over Google vs. directories, Google is also suggesting that we don’t have relevant sites link to us!
Google has been making some serious steps toward global domination lately, and one such step is Google Health: The Internet’s one-stop-shop for centralizing health information about the public. Don’t get me wrong, I am a huge fan of going digital, but Google worries me sometimes.
On this day in 1960, just 48 short years ago, Theodore Maiman of Hughes Research Laboratories demonstrated the first working laser. Just what would our world be without lasers anyway? A very unlasery place I imagine. Google celebrates this day with a homepage dedicated to lasers and a creative Google logo composed entirely of lasers!
Google’s homepage is looking fairly normal lately with the classic logo, but Google is now displaying a short message about Doodle 4 Google which reads “Over 16,000 children drew doodles for Google’s homepage. Vote for the one that will appear here.” So now it’s our turn to decide what shows up on Google’s homepage! Not only that but make some kid’s day (erm… week? month? life?) by getting their sketch displayed on Google.com.
Ready to spice up your Google homepage with some great art? Today we are greeted with Google’s latest homepage promoting iGoogle Artist Themes. Today’s Google logo sports art work by Jeff Koons as an example of the possibilities using iGoogle Artist Themes. Below the logo reads “What happens when great art mixes with your homepage?” iGoogle Artist Themes.
Google has a tradition of doing zany things to their logo and Web site for holidays and other important events. Today Google greets us with a shockingly dark page and states “We’ve turned the lights out. Now it’s your turn…”. Google provides a little more detail, going on to say this is “… a gesture to raise awareness of a worldwide energy conservation effort called Earth Hour“.